For gyms, salons, clubs & membership businesses

Your members' cards, straight in their wallet.

Issue membership, loyalty and event passes to Apple Wallet and Google Wallet. One tap to add — no app for your members to download.

✓ Works on iPhone & Android ✓ Live in minutes ✓ No app to download
I
Ignite Fitness
Member
Gold
Membership
Gold
Member ID
IG-40219
Points
1,240
6009 8800 00012
Added to Apple Wallet
Adds instantly to Apple Wallet Google Wallet
Why wallet passes

The card that's always on your member's phone

No install, no lost cards. A pass lives in the wallet your members already use every day.

Nothing to download

Members tap one link and the pass is in their wallet. No app, no account, no friction.

Updates over the air

Change a points balance, tier or expiry and every pass updates instantly — no reissue.

Lock-screen reminders

Passes surface on the lock screen near your location, bringing members back through the door.

Scan to check in

Every pass carries a barcode or QR your staff can scan for entry, rewards or redemptions.

Your brand, every pass

Your logo, colours and fields on a pass that looks unmistakably yours in Apple & Google Wallet.

See what's working

Track installs, active passes and redemptions across both wallets from one dashboard.

How it works

From sign-up to in-wallet in three steps

Design once, then issue to as many members as you like.

1

Design your pass

Pick a type — membership, loyalty, coupon or ticket — add your brand and fields. See it live as you go.

2

Send a link or QR

Issue to a member by email, SMS, or a QR at your front desk. Bulk-import your whole list if you like.

3

They tap “Add to Wallet”

The pass lands in Apple or Google Wallet in seconds — and you can update it any time.

Pricing

Start free. Grow when you do.

Issue real passes to real members on the free plan. Upgrade only when you outgrow it.

Free
$0 /month

A real membership list, not a demo. No card required.

  • Up to 150 active passes
  • All four pass types — membership, loyalty, coupon, tickets
  • Apple & Google Wallet
  • QR scanning at your counter
  • CSV member export
  • "Powered by KeeLess" badge on pass
Get started free
Most popular
Pro
$19 /month

Room to grow, and your brand only on the pass.

  • Up to 2,000 active passes
  • Staff accounts
  • Pass history & analytics
  • CSV member export
  • "Powered by KeeLess" badge removed
  • Priority support
Start on Free, upgrade anytime
Enterprise
Custom

Multiple locations, or something we haven't built yet.

  • Everything in Pro
  • Higher or uncapped pass limits
  • Multi-location support
  • Custom integrations
  • Dedicated account manager
  • SLA & invoicing
Contact sales

Prices in USD. Passes already issued keep working if you downgrade — see the FAQ.

FAQ

Questions, answered

The things businesses ask us before they sign up. Something not covered? Get in touch.

Do my members need to download an app?

No. Passes go straight into Apple Wallet or Google Wallet — apps your members already have. They tap one link or scan one QR code, and the card appears on their phone.

What happens if I reach my plan's pass limit?

Passes you've already issued keep working exactly as they are. Once you reach your plan's limit you won't be able to issue new passes until you upgrade. Your dashboard shows a live usage meter that turns amber as you approach the limit and red when you're nearly there, so it shouldn't catch you by surprise.

What happens to my passes if I downgrade from Pro to Free?

Every pass you've already issued keeps working — we don't deactivate anyone's card, and your existing staff keep their access. What changes going forward is that you can't issue new passes while you're above the Free plan's 150, you can't invite new staff members, and the "Powered by KeeLess" badge returns to your pass design.

What counts as a pass toward my limit?

Every pass you've issued counts, whether or not the member has added it to their wallet yet — issuing is what counts, not the member tapping "Add". Marking a membership as expired or suspended changes what the member sees, but it doesn't currently free up a slot.

What happens if a member loses their phone or gets a new one?

Find them in your Members & passes list and use "Copy link" or "Download QR" to send their existing pass again. There's no need to issue a new one — the same pass re-installs on the new device.

Can my staff scan and issue passes without seeing my analytics or billing?

Yes. Invite staff accounts from Account → Staff on a plan that includes them. Staff can scan passes, add stamps and issue new passes — they don't see analytics, billing or your brand settings.

Does scanning work without internet at my till?

Not yet — scanning needs an internet connection today, because every scan is checked and updated against your live member records. Offline support is on our roadmap.

Who owns my member data?

You do. The member records you create are yours, we don't sell them or use them to market to your members, and you can ask us to delete your workspace and its data at any time. Export the full list to CSV whenever you like — it's on every plan, including Free.

What does it cost to start?

Nothing. The Free plan gives you up to 150 active passes, a pass template, scanning at your counter and CSV export — no card required. You only pay when you outgrow it, and Pro is $19 a month or $190 a year.

Put your first pass in a wallet today

Create your free account and issue a pass in minutes.

Thanks — we'll be in touch to set up your workspace.